ddi State Agency for Design Development and Innovation
ddi, Spanish Public Corporation for the Development of Design and Innovation, is the organ of the Ministry of Science and Innovation responsible for defining and applying its innovation and design policies.
Its mission is to implement public policies to promote and disseminate design and innovation, both of them strategic factors for the competitivity of Spanish companies.
ddi is committed to a global, advanced concept of innovation, linked with strategic thinking and a new business culture. Innovation as a source of competitive advantage for companies and a systematic process to create and improve differentiated products and services suited to market demands.
The management of innovation as a driving force for change in business models, processes and the organizational structure of companies.
To achieve all this alert companies to the benefits of innovation and its proper management, collaborate with the public authorities, stimulate the generation of knowledge in the field of innovation through design and contribute to the internationalization of Spanish design.
ddi is member of:
Federación Española de Entidades de Promoción del Diseño, FEEPD
Instituto de Análisis de Intangibles, IAI
Consejo Asesor de la Escuela de Administración de Empresas, EAE
Consejo Asesor Docente del IMSERSO
The Bureau of European Design Associations, BEDA
International Council of Graphic Design Associations, ICOGRADA
International Council of Societies of Industrial Design, ICSID
Design Management Institute, DMI
European Research Group on Design